Wouldn’t you love to gain some insight into real-world impression you leave with fans and potential fans through your Facebook Page? Are your Fans getting the right message about you? On that note, have you given much thought to what you would most like them to think about you? If you have spent time, energy and money on creating that impression, how is it working for you?
Candid feedback is an extremely valuable tool for business owners.
We all do it. We make snap decisions. Have you ever visited a website and within a seconds have made judgements about a business. It’s amazing how quickly we can form opinions about the perceived price and value of goods and services. The tiniest details can trigger a decision about your competency or like-ability. There are so many nuances that businesses send, whether intentionally or unintentionally, that affect how their services and products are perceived by customers and would-be customers.
And that’s kind of a big deal.
Whether it takes 1/10 of a second or a full minute, making an INTENTIONAL first impression is what counts!
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That snap decision applies to your social media profiles. That is why it is critical to build a Facebook Page that is worthy of your brand.
You must know yourself well in order to put out the vibe you want your visitors to experience when they come to your Page. Are you warm? creative? innovative? competent? environmentally-friendly? playful? luxurious? Are you cutting-edge? humorous? tranquil? classy? trustworthy? energetic?
Choose the three adjectives that you would most want people to use when describing your brand. Grab a pen and write them down. Set those words as your goal. Then test them. Evaluate yourself and ask for feedback.
For those of you who want to take your list and test it with some real-world impressions, click here to apply to participate in a case study with {PRO}motion Social. To participate as a one-minute expert in our fist case study with Jolie Delights Facebook Page, click here. If you liked this post and want to see the results of this and other upcoming case studies and other great content, please sign up for updates.
